BMW Launches eBay Store

BMW has launched its first official store on eBay. It is the first car manufacturer to open a store on the UK auction site.

Motor parts and accessories is one of eBay’s most popular categories. According to Angus McCarey, UK Retail Director of eBay, the auction site receives over 600,000 searches for BMW alone every month.

BMW believes its new store will meet demand from motoring enthusiasts looking to buy original car parts.

(Excerpt: http://www.retail-digital.com/tags/key-fobs/bmw-direct-launches-store-auction-site-ebay)

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